Welcome
Hope you’re ready to hit the ground running. If you are, then you’ll find a willing partner to take on the challenges of designing and building subscription services. Understand that there are easier ways to make a buck. However, there are none more stable given our post-Globalism situation.
How to Start Creative Lifestyle Business in 5 steps
Starting a creative lifestyle business shouldn’t be complicated. You should be able to goto the internet and search for how to start a creative lifestyle business. The challenge is that you will not receive any relevant results — nothing that will aid you building a subscription service. What is a Creative Lifestyle? A creative lifestyle
What is Retention Marketing for Makers?
As subscription makers, you know how hard it is to convince customers to take a risk on a new subscription service. You also know how hard it is to get people to stay. And you know the dangers of complacency. Based on these factors this is why retention marketing is so important. What is retention
Introducing Dev Ops to Your Value Creation Process
Developing a “dev ops” mindset is key to taking ownership of your value creation process. We live at the confluence of two social movements that threaten to sweep away everything that has come before them. You could make the case that this confluence causes people not to take action. Introducing the Social Context In previous
Recognizing the Value of Lifestyle Business
One of the first decisions you will be faced with is what type of business do you want to start. Do you want to build one that you can eventually sell? Would you rather work a lifestyle business that will generate just enough revenue to support the lifestyle that you desire? For our conversation, we describe
Positioning for Retention
Positioning is one of the trickiest strategies for new makers learn. The reason is that it deals with reputation. Reputation deals with how other people think of you and your service. And reputation is one the things that completely nullify all of the value you created. Keep in mind that there is a difference between
Do Makerspaces still matter?
Collectively, makerspaces have taken a lot of hits over the last few years. From the closure of iconic institutions like TechShop to the financial challenges of operating physical facilities. There is also the issue of makerspaces for children versus makerspaces that cater to adults. Full Disclosure: I’ve spent four years writing and podcasting about the