Do you have the skills to meet future challenges?

An Interview with Norm Hull

Today, we are talking with Norm Hull. Norm is the owner of Norm Hull & Associates, which focuses on leadership training and development. One of the things that set Norm apart from most other professional speakers is the fact that he hosts his own in-person events rather than relying on others to hire him.

Welcome to the SubscriptionMaker Podcast. This is your host Zachary Alexander, Enterprise Architect at Please hit the subscribe button where ever you get your podcasts so that you won’t miss any new episodes. This episode is part of the Well-Architected Pivot series.

The reason that we are talking with Norm is because professional speaking is a gateway to subscription services. Public speaking of any type can provide you with a mechanism for doing outreach and building your community. While professional speaking can give you the capital, you need to fund the development of your subscription service.

Big Takeaways:

This is a great time to learn how to be a professional speaker. Do you have the skills you need to meet the challenges of the future? What should you be learning, working on to prepare for what comes next?

PS: Be sure to check out Norm’s new project:

This is your host Zachary Alexander. “Something Crazy” by the Particle House is the music track. You can find it at Epidemic Sound. Finally, you can contact me on

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