Positioning is one of the trickiest strategies for new makers learn. The reason is that it deals with reputation. Reputation deals with how other people
Collectively, makerspaces have taken a lot of hits over the last few years. From the closure of iconic institutions like TechShop to the financial challenges
There’s a lot of misinformation on the internet when it comes to nurturing. Many people confuse nurturing with educating. For our conversation, you can think
A lot people like to talk about entrepreneurship or what it is to be an entrepreneur. Unfortunately, many of these people only get the definitions
You could make the case that customer acquisition is always a challenge. Convincing people to listen to your sales pitch is one thing. However, getting
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